Own a dion's Restaurant
in Your Community
Join the dions family and bring New Mexico's most beloved pizza and food experience to your neighborhood. Proven systems, lasting brand recognition, and a community that comes back every week.
The dions Franchise Advantage
When you partner with dions, you're joining a legacy built on quality food, loyal communities, and a brand that New Mexico has trusted since 1978.
Established Brand Identity
Leverage a recognized dion's name with decades of brand equity, loyal repeat customers, and a reputation for quality pizza and fresh food that speaks for itself.
Comprehensive Training
Our 8-week onboarding program covers operations, staff management, customer service, and food quality standards so you're fully prepared before day one.
Proven Business Systems
From supply chain management to point-of-sale systems and marketing playbooks — our franchise model is refined over decades to help your dions location thrive.
Ongoing Support
Our dedicated franchise support team is available throughout your journey — from site selection and opening to daily operations and regional marketing campaigns.
Supply Chain Access
Benefit from our established supplier relationships and group purchasing power to keep your ingredient costs low and food quality consistently high across all dions locations.
Marketing & Advertising
Tap into national and regional marketing campaigns, social media support, and digital advertising strategies that drive foot traffic directly to your dion's pizza location.
Investment Requirements for dions Pizza
Opening a dions franchise is one of the most rewarding business decisions you can make. We've structured our investment tiers to be accessible to motivated entrepreneurs at different stages of their financial journey.
All figures below are estimates. A dedicated franchise advisor will walk you through exact numbers based on your chosen market and format during the discovery process.
| Investment Item | Estimated Range | Notes |
|---|---|---|
| Franchise Fee | $35,000 | One-time, non-refundable |
| Leasehold Improvements | $120K – $250K | Varies by location size |
| Equipment & Fixtures | $80K – $140K | Ovens, POS, refrigeration |
| Initial Inventory | $15K – $30K | Opening stock |
| Training & Opening Support | $10K – $20K | Travel, materials, team |
| Working Capital | $40K – $80K | First 3-6 months operating |
| Royalty Fee (Ongoing) | 5% of Sales | Monthly gross revenue |
| Marketing Fund | 2% of Sales | National & regional campaigns |
| Total Estimated Investment | $300K – $555K | Full turnkey opening |
Your Path to Owning a dion's Franchise
We've designed a clear, transparent process so you always know what's next. From first inquiry to grand opening, we're with you every step of the way.
Submit Your Inquiry
Complete the franchise interest form below with your background, preferred location, and investment capacity. Our team reviews every submission within 48 hours.
Discovery Call
A dedicated dions franchise advisor will connect with you to discuss your goals, answer all questions, and determine mutual fit. No pressure — just a real conversation.
Receive Franchise Disclosure Document
We provide the Franchise Disclosure Document (FDD) for your review. We encourage you to consult with a franchise attorney before moving forward — transparency is our standard.
Visit a dions Location
Experience the brand firsthand. Spend a day inside a dion's pizza restaurant, meet franchisees, observe operations, and ask the hard questions. Discovery Day is yours to own.
Sign Agreement & Secure Location
Once approved, sign the franchise agreement, pay the franchise fee, and begin the site selection process with our real estate and development team by your side.
Training & Grand Opening
Complete our comprehensive 8-week training program, then open your doors with full corporate support. We'll be there for your first week of operations — hands-on, on-site.
Why Entrepreneurs Choose dions
The dions pizza brand has been synonymous with New Mexico's food culture for over four decades. When you franchise with us, you're not starting from scratch — you're inheriting a community legacy.
- Exclusive territorial rights — no dions competitor within your protected zone
- Proprietary dion's pizza recipes and preparation methods with ongoing R&D updates
- Technology-first operations: modern POS, online ordering, and loyalty program included
- Community-centered brand values that create loyal, high-frequency customers
- Dedicated field operations consultant assigned to your location from day one
- Vetted vendor network with preferential pricing negotiated by the dions corporate team
- Annual franchisee conference and regional mastermind groups for peer learning
Franchise Inquiry Form
Submit your inquiry below and a dion's franchise development specialist will contact you within 2 business days. There's no obligation — just an honest conversation about your future.
Start Your dions Franchise Journey
All fields marked with * are required. Your information is kept strictly confidential.